Book: Product Strategy for High Technology Companies

Product Strategy and High Technology CompaniesHas anyone read this book? I have stumbled across it a few times in searches and am starting to think I should put it on my list of to-be-read books. If you have read it, let me know what you think. Here is the description:  

Product Strategy for High Technology Companies by Michael E. McGrath

One of the key determinants of success for today’s high-technology companies is product strategy–and this guide continues to be the only book on product strategy written specifically for the 21st century high-tech industry. More than 250 examples from technological leaders including IBM, Compaq, and Apple–plus a new focus on growth strategies and on Internet businesses–define how high-tech companies can use product strategy and product platform strategy for competitiveness, profitability, and growth in the Internet age.

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    • http://twitter.com/jennygrahan1234 Jenny Graham

      It looks really a nice book.You will definitely good information & Knowledge from this book.Thanks for sharing with us.

      acer aspire 5920